How AI can Power-Up Some Marketing Automation Tasks

August 31, 2017 / GuidesFor Team

AI in marketing is progressing faster than we had imagined it. In 2015, Martech Today saw that it is the missing piece of marketing automation, “rather than simply automating manual tasks, artificial intelligence adds a cognitive layer that infinitely expands marketers’ ability to process data, identify patterns, and build intelligent strategies and content faster, cheaper and more effectively than humans.” 

Marketing automation is already saving marketers a lot of time but it appears that with the inclusion of AI, there’s so much more that can be done efficiently. In this article you’ll find different marketing use cases for AI. Know how AI positively affects various tools of the trade. Click here and read. – Gail Limpin

Read the source article at HubSpot Blog Homepage

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