3 Steps to Set Up Sales and Marketing Automation

December 28, 2018 / GuidesFor Team

Marketing automation is the latest buzzword and while its benefits are well discussed, how does one go about establishing it into their system of operations? This is the question this article seeks to answer. Pardot has reported that some two-thirds of top performing businesses are using automation in their marketing strategies. At a 68 percent utilization rate, this means companies are seven times more likely to be using automation than the small business ranked as ‘average’. The opportunities laid out by marketing automation are endless and will bring optimized results if done properly. Read this to learn more. – Silvana Peters

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