Marketing Automation: How to Take Full Advantage of Holidays

January 4, 2019 / GuidesFor Team

In retail, holidays are the peak season for business and marketers play a crucial role both leading up to and during the holidays. Well-planned and executed marketing campaigns and follow-ups are a must but they can also be very tedious. In fact, 27 percent of salespeople are spending an hour or more on data entry each day (HubSpot, 2018) which takes away from their productivity and attention on other more strategic matters. Read this to learn about how to take advantage of the holiday seasons. – Silvana Peters

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