Marketing 101: Automation and AI is the Future of Business Lead Generation and Sales

August 5, 2019 / GuidesFor Team

Technology continues to advance at a rapid pace and inability to adapt to what it has to offer means being left behind. Automation and AI are not things of the future – they’re available here and now. There is so much interest in these developments that searches for ‘marketing automation’ have hit an all-time high according to Google Trends. Automation and AI aids marketing teams to personalize the interaction and move past tedious routine tasks to focus on elevating marketing performance at a strategic level. Business is becoming more and more competitive and adopting AI means you can stay relevant. – Silvana Peters

Read the source article at Marketing Insights, News & Trends

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