Tag: Research

CRM vs Marketing Automation: Which One or Both?

January 4, 2019 / GuidesFor Team

By leveraging marketing, technology contributes to greater visibility, better brand experience, employee satisfaction, and business opportunities. Two of the most well-known customer engagement tools are customer relationship management (CRM) systems and marketing … Continue reading CRM vs Marketing Automation: Which One or Both?

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7 Marketing Automation Techniques To Adopt Today

January 4, 2019 / GuidesFor Team

Outsourcing is a practice employed by firms to reduce tactical operations they handle, allowing them to focus more on the strategic aspects of business management. However, tapping third-party service providers … Continue reading 7 Marketing Automation Techniques To Adopt Today

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Marketing Automation: AI Will Turn The Industry Upside Down

December 28, 2018 / GuidesFor Team

Marketing automation has been one of the biggest disruptors in advertising and marketing in recent years. As technology continues to develop, we see more and more tools and strategies to … Continue reading Marketing Automation: AI Will Turn The Industry Upside Down

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Marketing Automation is More Than Targeted Emails

December 28, 2018 / GuidesFor Team

When it came to digital marketing automation, email blasts quickly took the front stage. There’s no denying that targetted email marketing changed the game in terms of customer engagement and … Continue reading Marketing Automation is More Than Targeted Emails

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3 Steps to Set Up Sales and Marketing Automation

December 28, 2018 / GuidesFor Team

Marketing automation is the latest buzzword and while its benefits are well discussed, how does one go about establishing it into their system of operations? This is the question this … Continue reading 3 Steps to Set Up Sales and Marketing Automation

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Ethical Marketing Automation: What You Need to Know

December 28, 2018 / GuidesFor Team

“Business is business”. This is something we’ve all heard at one point or another and while it means different things to different people, it’s a statement used to justify less … Continue reading Ethical Marketing Automation: What You Need to Know

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Email Marketing Mistakes to Avoid

December 28, 2018 / GuidesFor Team

Marketing automation is a must if you want to remain visible and competitive. One of the best tools available is email marketing because it is easy to use, can be … Continue reading Email Marketing Mistakes to Avoid

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Guide to Using Marketing Automation For Business Success

December 28, 2018 / GuidesFor Team

Marketing automation is the latest all-in-one solution to lessen smaller, marketing functions allowing your team to focus more on sales and customer service. By 2019, the global marketing automation market will reach … Continue reading Guide to Using Marketing Automation For Business Success

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[Infograph] How Marketing Automation Saves Time and Money

December 28, 2018 / GuidesFor Team

Profit and bottom lines are critical to ensuring the survival of a business, especially small, up and coming startups. Today, businesses need to have a strong digital/ online presence making … Continue reading [Infograph] How Marketing Automation Saves Time and Money

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Marketing Automation Can Help Startups in These 5 Ways

December 28, 2018 / GuidesFor Team

Marketing automation is today’s biggest disruptor in many ways; it has changed the way businesses interact and operate. The digital marketing environment has become so competitive that executives need to … Continue reading Marketing Automation Can Help Startups in These 5 Ways

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